A stunning opportunity to join a ICT giant as a Product Marketing Manager in a strategic marketing role at the product and/or product line level. You will define, develop and implement the group Customer Insights strategy to drive greater value from customer segmentation and to enable to the development of product collateral. Additionally, you will develop positioning, messaging, competitive differentiation for the Group products across all segments and develop and execute product Go-To-Market strategies and campaigns.

Minimum requirements include but are not limited to the following:

  • A Degree in Engineering, Business Administration or Marketing is preferred
  • 6+ years of demonstrated success in a product marketing management capacity within the telecoms realm
  • At least 4 years’ experience in the ISP / ICT services environment is an essential requirement.
  • Experience with new product development and any relevant technical experience strongly preferred
  • Experience with value proposition development, creation and implementation of Go-To-Market strategy
  • PDLC (Product Development Life Cycle) experience
  • Superior understanding of connectivity related technologies including IP/MPLS, Ethernet, Fibre, Wireless (P2P, P2MP) etc
  • Must be proficient with MS Excel, Exchange, Word, PowerPoint & Visio

Key responsibilities include but are not limited to the following:

  • Drive and implement a customer insights strategy
  • Develop and drive the product Go-To-Market
  • Develop clear value propositions on a product and product line level
  • Ensure segment specific value propositions are clear and relevant.
  • Develop supporting marketing and sales collateral
  • Drive marketing plans and campaigns to support Go-To-Market strategy
  • Conduct and/or evaluate research industry research to support customer insights, product and market insights

Location: Northern Suburbs, Johannesburg.

If you are up for the challenge and would like to know more, kindly confirm your interest and send a detailed CV (in MS Word format) to info@sapientis.co.za (Reference PdMM_CH_G)

Apply here